Pure Advance+ Honest Review

The Pure Advance+ by Pure is not just another e-scooter; it represents a significant evolution in personal electric transportation, setting new standards in build quality and rider safety.

With its groundbreaking forward-facing design, this model introduces an innovative approach to e-scooter ergonomics and safety features, making it a standout choice for the discerning urban commuter.

Innovative Design for Enhanced Stability

The Pure Advance+ e-scooter’s innovative design markedly enhances stability for riders, which is a critical aspect of its appeal. This model diverges from the traditional e-scooter blueprint by offering a forward-facing ride position. Unlike most e-scooters that feature a sideways stance, the Advance+ introduces solidly constructed fold-down standing platforms located on either side of the main body. This design choice is not merely aesthetic; it fundamentally alters the rider’s experience by providing a more stable, balanced, and comfortable journey.

Stability through Design: The concept of a forward-facing ride position is revolutionary in the realm of e-scooters. By aligning the rider’s body directly with the direction of travel, it reduces lateral movement and increases the scooter’s responsiveness to forward and backward shifts in weight. This can make a substantial difference when navigating corners at speed, as the rider can lean more effectively into the turn, akin to the dynamics of riding a bike.

Enhanced Safety: Beyond stability, the design inherently enhances safety. The positioning allows riders to maintain a natural posture, reducing strain on the back and legs during longer rides. Additionally, having a frontal view unobstructed by the body or arms improves visibility, making it easier to anticipate and react to road conditions and hazards. The inclusion of self-centering steering further aids in keeping the scooter on a straight path, especially beneficial in scenarios where the rider’s attention might be momentarily diverted.

Practicality and Comfort: The standing platforms fold down, showcasing the scooter’s blend of practicality with innovative design. This feature not only supports the forward-facing stance but also caters to ease of storage and transport, demonstrating that user convenience was a key consideration in the scooter’s development. Moreover, the ergonomic benefits of this riding position could encourage longer rides, given the reduced physical strain and increased comfort compared to traditional designs.

Safety Features:

Safety is paramount in the design of the Pure Advance+. It boasts an array of features aimed at ensuring the rider’s well-being. Foremost among these is the lighting system, which includes front and rear lights, plus a brake light, significantly improving visibility in all lighting conditions. This is critical for signaling presence to other road users, thereby reducing the risk of accidents.

The scooter also introduces turn indicators located on the handlebars and standing platforms, a rare inclusion that addresses the need for clear signaling intentions to others, further enhancing safety during navigation.

Tires and Braking System:

Complementing its solid frame, the Pure Advance+ is equipped with large volume 10” x 2.5” tyres that offer a balance of comfort and traction, making them suitable for a variety of urban terrains. These tyres contribute to the scooter’s overall stability and are integral to the confidence-inspiring ride quality it delivers.

The braking system, utilizing a rear hub motor that doubles as an electronic brake, alongside a traditional hub brake on the front wheel, ensures responsive and balanced stopping power. This dual-braking mechanism allows for safer deceleration and stopping, crucial in unexpected or emergency situations.

Practicality Meets Performance

The Pure Advance+ masterfully bridges the gap between day-to-day practicality and commendable performance. Its innovative design features a foldable structure that pairs seamlessly with notable performance specifications. Central to its design philosophy is the strategic placement of the battery within the scooter’s sloping mainframe. This not only lowers the center of gravity but also significantly diminishes the risk typically associated with batteries located under the deck. Such positioning is pivotal in enhancing the scooter’s stability, making it adept at navigating urban obstacles with ease, from effortlessly surmounting curbs to maneuvering through tight spaces.

Moreover, the scooter’s foldability does not compromise its structural integrity or safety. It collapses into a manageable size that promotes convenient transportation and storage solutions, catering to the modern commuter’s needs. This blend of portability and performance ensures that the Pure Advance+ stands out as a reliable companion for both the bustling city streets and tranquil neighborhood paths, offering riders a versatile tool in their daily travels.

Considerations and Value

When considering the Pure Advance+ e-scooter, it’s essential to weigh both its strengths and potential limitations. This model showcases an impressive array of features geared towards enhancing the riding experience, but it does have areas where riders might find constraints. The scooter’s weatherproofing capabilities, while adequate for light precipitation, may not fully protect against more severe weather conditions. Additionally, its design, which leverages external cabling to maintain an upright position, might present challenges in terms of stability for some users. The compact nature of the scooter, designed to prevent overloading and promote ease of transport, could also limit the carrying capacity for those in need of transporting more gear, particularly on extended journeys.

With a price tag of $1,159 (USD), the Pure Advance+ is positioned at the higher end of the e-scooter market. This investment, however, is justified by its exceptional build quality, cutting-edge design, and comprehensive safety features that set it apart from the competition. Key attributes such as the innovative forward-facing riding position, extensive safety lighting, and robust foldability underscore its value. These features collectively make the Pure Advance+ an attractive choice for riders seeking an e-scooter that emphasizes stability, safety, and style, notwithstanding the premium investment it demands.

Reasons to Buy:

• Innovative Forward-Facing Design: The Pure Advance+ offers a unique forward-facing ride position, enhancing stability, balance, and comfort during your ride, which is a departure from the traditional side-on riding stance of most e-scooters.
• Superior Safety Features: With forward and rear-facing turn indicators, front and rear lights, and a brake light, the Advance+ is designed to maximize rider visibility and safety on the road.
• Solid Construction: The e-scooter features a robust build quality, including large volume 10” x 2.5” tyres and a rear hub motor for a balanced ride and efficient braking, making it a durable choice for regular use.
• Practical Folding Mechanism: It offers easy storage and transport options thanks to its foldable design, making it an ideal companion for urban commuters and those with limited storage space.

Reasons to Avoid:

• Limited Weatherproofing: While the e-scooter has some resistance to moisture, it might not withstand persistent downpours, potentially exposing stored items to moisture damage.
• Reliance on External Cabling: The upright position of the scooter relies on external cabling to maintain stability, which may not be suitable for all bike designs or preferences.
• Compact Size Limitations: While its compact size prevents overloading and maintains the scooter’s lightweight, it may also restrict the amount of gear you can carry, making it less ideal for those who require more storage capacity for longer trips or more extensive gear.

The Pure Advance+ e-scooter brings a fresh perspective to e-scooter design, focusing keenly on safety enhancements and riding comfort. While it comes with a standard 12-month warranty, which might seem modest compared to the two-year warranties often seen with higher-end e-bikes, this doesn’t detract from its overall value proposition. Concerns have been noted regarding the accuracy of the battery capacity gauge and the use of plastic mudguards instead of alloy, which is more common in other parts of the scooter’s construction.

Despite these points, the Advance+ distinguishes itself with its unique forward-facing ride stance, comprehensive safety features, and dynamic performance. Its design and functionality offer a more balanced, stable, and comfortable riding experience, setting a new benchmark in the e-scooter market. With its blend of innovation, practicality, and performance, the Pure Advance+ stands out as an exceptional choice for those seeking an advanced, reliable, and enjoyable means of urban transportation. Highly recommended for its step forward in e-scooter design and safety, the Advance+ is indeed a remarkable product in today’s market.

PRODUCT DETAILS

Folding handlebars, stem and footpads create a slimline folded package.

Up to a 31-mi maximum range.

Powerful 710W (peak) motor for easy hill climbing.

Puncture-resistant, tubeless air-filled tyres. Large 10” size for safe, comfortable riding over bumps.

Patent-pending Pure Control™ steering stabilisation for a smooth, controlled ride – no jittery handlebars.

IP65 waterproof – suitable for riding in rain and through puddles.